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What Should I Do if I Hate to Write Blog Posts?
If attempting to write blog posts result in tons of crumpled paper on the floor and your hands throw up in frustration, perhaps you consider some of these alternatives. A lot of business owners have...
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The Perfect Gift for Content Marketers to Give to Their Readers
If you take the same care when selecting the topics of your blog posts as you do when trying to choose the perfect gift for someone you cherish, your content marketing efforts will be much more...
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PCC 001: What’s the Point of Podcasting?
Click here for the transcript. I’m super stoked to release my first Professional Content Creation Podcast episode! In this episode I talk about: The Big WHY — Why did I bother starting a podcast? I...
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5 Things to Consider When Setting Your Content Marketing Goals for the New Year
New Years is known for parties, but it’s also known as a time to set goals. Have you set any content marketing goals for the next year? Are you a small business owner who is trying to figure out your...
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How to Blog Consistently When You Don’t Have Time
I know how this poor woman feels. This is what I look like when I’m too tired to write blog posts! Small business owners like you – and like me – never seem to have enough time. This is especially...
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PCC 004: Keys to Successful Podcast Interviews: John Lee Dumas
When I decided to start a podcast, John Dumas, of Entrepreneur On Fire was one of the first people I wanted to interview. The reason? He publishes a podcast interview not once a week, but every single...
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The Importance of Testimonials on Your Website and How to Get Them
Content creation often brings to mind blog posts, videos, and podcasts. Naturally, those are all important types of content, but when planning content for your website, it’s important to think of the...
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PCC 007: How Podcasting Can Change Lives and Build Businesses With Cliff...
In today’s episode of The Professional Content Creation Podcast, I’m thrilled to welcome Cliff Ravenscraft, the Podcast Answer Man. Cliff left a lucrative career in the insurance industry to pursue...
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Google Analytics for Regional and Local Businesses
You can use Google Analytics to help you determine if you’re accomplishing your goals for reaching an audience in certain geographic regions. If you’re using content to market your business and your...
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Why You Should Join Podcasting A to Z with Cliff Ravenscraft NOW
During the month of November, 2012, I participated in the Podcasting A to Z course, with Cliff Ravenscraft. Prior to that time I had already decided to start a podcast, and in fact, had recorded the...
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PCC 010: How to Build a Platform from Scratch with Michael Hyatt
In this episode of the Professional Content Creation Podcast I interview Michael Hyatt, author of Platform: Get Noticed in a Noisy World. His blog, MichaelHyatt.com is ranked by Google in the top...
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The Power of Content Marketing to Change Minds
Has content you’ve consumed ever changed your mind? Watch the video below and then read on to find out how this great example of content marketing impacted me and what we can learn about content...
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How to Get Back on Track with Content Marketing
We all get off track sometimes, but when it comes to blogging or anything else, you don’t have to stay off track for long. You’ve made a commitment to create content regularly. But then life happened....
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The Counter-Intuitive Thing About Remarkable Content
You're reading The Counter-Intuitive Thing About Remarkable Content, originally posted on Professional Content Creation - The resource for people who need help creating web content. and written by...
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Content Marketing from Your Customer’s Perspective
Our perspective skews the way we see things. If we’re not careful, the content we create as business owners will be written from our perspective rather than from the perspective of our customers. I...
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PowerPoint for Content Creation
Lately I’ve been thinking a lot about how I can use PowerPoint in my content marketing. PowerPoint has been around for a long time and because of that, there can be kind of a yawn factor, but the more...
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How to Produce a Podcast with Great Sound Quality Inexpensively
I received the following email from one of my podcast listeners: Hi Rebecca Thanks for a great podcast. You have really wonderful audio quality for your interviews. Are you interviewing over Skype? If...
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Why Can’t I Get the Images in My Kindle Book Centered?
I received the following email from Tom Bills, asking for help with a problem centering the images in his Kindle book. Hi Rebecca, My friend Jonathan Milligan suggested that I contact you with a...
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How to Work Smarter, Not Harder with Content Marketing
If your content marketing makes you feel how this guy looks, perhaps you should take a different approach. There’s no doubt about it; content marketing is hard work. While it may be free (or almost...
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How to Use “The ONE Thing” Concept to Plan Your Content Marketing
If you feel confused about which direction you should go with your content marketing, it’s likely because you haven’t determined your “one thing.”I’m currently reading the book, The ONE Thing: The...
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